Best checkout optimization consultants in New York City

By Expert ShortlistUpdated Sep 3, 202612 providersCoverage: New York City

In this guide

New York merchants can choose between local Shopify agencies and remote specialists devoted more narrowly to checkout. The best partner depends on whether the problem is research and testing, platform implementation, payments, or a larger commerce rebuild. For local providers, the relevant question is whether the delivery team works from New York, not whether the company rents an address.

This list includes two New York-based agencies, two firms with listed NYC offices, and eight providers serving the city remotely.

Comparison table

Scroll to compare all columns. Select a provider name to read its profile.

Provider	Type	Best for	Location	Known engagement details
CONVERTIBLES	Agency	Shopify cart-to-checkout testing	Serves NYC remotely; home base not published	Checkout programs by proposal
Optimize Goal	Agency	Senior-led Shopify checkout programs	Serves NYC remotely	$2,000–$10,000 a month; first test offered free
Charle Agency	Agency	Shopify CRO with local office access	Lists an office at 16 East 34th Street	Monthly retainer; rate not published
Kaspian Fuad	Independent consultant	Shopify CRO with Liquid implementation	Serves NYC remotely; home base not published	Audits $500–$5,000; retainers from $3,000 a month
Blackbelt Commerce	Agency	Shopify Plus and checkout audits	Based at 115 Broadway	Conversion audit listed at $997
Ethercycle	Expert-led boutique	Shopify Plus CRO sprints	Chicago area; serves NYC remotely	Sprints and consulting by proposal
Invesp	Agency	Checkout inside a full-funnel CRO program	Chicago; serves NYC remotely	Managed programs, platform, and training
Checkout Experts	Agency	Checkout UX, gateways, and mobile flows	Serves NYC remotely; home base not published	Checkout-specific projects by proposal
7SEA Marketing	Agency	Checkout plus cart recovery	Serves NYC remotely	Fixed quote after a free audit
Avex Designs	Agency	Fashion, beauty, and lifestyle ecommerce	Based at 609 Greenwich Street	CRO audit listed at $2,500 and credited toward a retainer
Electric Eye	Agency	Shopify design, development, and optimization	Columbus, Ohio; serves NYC remotely	Projects and retainers by proposal
PBJ Marketing	Agency	Checkout and lead-form work with local office access	Lists an office at 175 Varick Street	Projects by proposal

The specialists

1. CONVERTIBLES

CONVERTIBLES focuses on the Shopify purchase path, including cart behavior, the handoff into checkout, Checkout Extensibility, and post-purchase. It serves New York brands remotely and is a strong match for established DTC stores with enough order volume to test changes.

2. Optimize Goal

Optimize Goal runs senior-led Shopify CRO programs with cart and checkout explicitly in scope. Its public $2,000–$10,000 monthly range and first-test offer make it easy to compare against New York agency proposals.

3. Charle Agency

Charle Agency runs Shopify and Shopify Plus CRO through its SiteLab program, with cart and checkout optimization named in the work. The company lists a New York office at 16 East 34th Street alongside London and Manchester locations.

4. Kaspian Fuad

Kaspian Fuad is an independent Shopify CRO consultant and Liquid developer who includes checkout optimization, form behavior, trust, and Plus extensibility. His published audit and retainer ranges suit merchants that want direct senior attention.

5. Blackbelt Commerce

Blackbelt Commerce is a founder-led Shopify Plus agency based at 115 Broadway. Its $997 conversion audit includes checkout review, making it a concrete local starting point before a larger development engagement.

6. Ethercycle

Kurt Elster leads Ethercycle, a Chicago-area Shopify Plus boutique offering CRO sprints and development work. It serves NYC remotely and works well when checkout is connected to theme, replatforming, or lifecycle decisions.

7. Invesp

Invesp is a Chicago conversion firm operating since 2006. Checkout is one surface inside its wider research and testing programs, which is useful when a New York company sees losses before and after payment as well as within it.

8. Checkout Experts

Checkout Experts concentrates on checkout UX, gateway integration, mobile flows, and single-page implementations. It is a remote option for a well-defined purchase-path issue across several ecommerce platforms.

9. 7SEA Marketing

7SEA Marketing pairs checkout review with Klaviyo and SMS cart-recovery work. The process starts with a free audit and moves to a fixed quote, a useful structure for stores that lose buyers both on-site and after abandonment.

10. Avex Designs

Avex Designs is based at 609 Greenwich Street and works with fashion, beauty, and lifestyle ecommerce brands. Its Growth X service lists a $2,500 CRO audit credited toward a retainer; checkout is handled within broader Shopify Plus growth work.

11. Electric Eye

Electric Eye is a Columbus Shopify design, development, and optimization team. It serves New York remotely and fits merchants whose checkout issue is tied to storefront code or a wider technical backlog.

12. PBJ Marketing

PBJ Marketing publishes a New York CRO offer that includes checkout and lead-form work, and its about page lists an office at 175 Varick Street. It is a broader digital agency, so the proposal should name the people assigned to checkout research and implementation.

Buyer guide

Use a local Shopify agency when the work includes discovery workshops, store development, and ongoing releases. Use a remote checkout specialist when the failure point is clear and the provider’s narrow expertise outweighs proximity.

Ask who will work from the New York office and which sessions can happen onsite. Then ask about your actual platform, payment processor, subscriptions, tax and shipping logic, international markets, privacy constraints, and rollback process. Locality cannot compensate for thin platform experience.

Landing-page CRO agencies in New York City work on acquisition pages before shoppers reach the cart. Conversion consultants in New York City diagnose broader funnel problems. Ecommerce developers are better for migrations and large platform rebuilds.

FAQs

Which providers have a New York presence?

Blackbelt Commerce and Avex Designs are presented as New York-based. Charle Agency lists an East 34th Street office, and PBJ Marketing lists a Varick Street office.

Does a local office mean the checkout team is local?

Not necessarily. Ask for the names, roles, and normal work locations of the people assigned to your account if in-person access matters.

What should a Shopify merchant ask before signing?

Ask for recent work with your Shopify plan, Checkout Extensibility, Shop Pay, subscriptions, third-party apps, and order volume. The provider should also explain how tests are released and rolled back.

Is a paid checkout audit enough?

It can be enough to set priorities. Before buying one, decide who will implement, instrument, and analyze the recommended changes afterward.