Directory research: October 17, 2026 to October 20, 202652 guides13 specialties4 markets

Editor: Beatriz PargaCorrections: corrections@expertshortlist.com

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Product-Led Growth · New York City

Best Fractional Growth Product Managers in New York City

Local buying guidance for fractional growth product managers in New York City. Compare supported city-based options, scope, and questions to ask.

2 fractional growth product managers4 sources cited

Updated Researched Editor: Beatriz PargaHow we choose

Expert Shortlist seal for the Fractional Growth Product Managers guide, New York City. Researched October 17, 2026.Fractional GrowthProduct ManagersNew York City2026RESEARCHEDOct 17, 2026

In brief

This guide covers part-time product leadership with responsibility for growth work, with recommendations limited to providers whose public information supports a base or office in New York City. A local address does not guarantee that the whole delivery team works there or that onsite sessions are included.

The local candidates offer different forms of product leadership. Compare the individual operator, the decisions delegated to them, and the available weekly capacity rather than assuming that every fractional title describes the same job.

Entries are listed alphabetically by provider name, not ranked by quality.

Every specialist in this guide was assessed from public sources, linked in each entry. Ownership and other material connections are disclosed alongside the relevant recommendations. Confirm current scope and availability directly with the specialist. How this guide was built · Disclosure policy

How this guide was built

The same process behind every guide.

  1. Define the specialty One specialty in one market: fractional growth product managers in New York City.
  2. Read the public record Assessments are written from service pages, published work, talks, and profiles.
  3. Show the sources Each entry links to the sources it relies on. We publish no ratings or scores.
  4. Date it Research and editorial updates carry their own dates. What the dates mean.

Read how we choose

The assessments

A closer look at each specialist

Save up to three to compare on your shortlist.

2 specialists

Alicia Hurst

Fractional operator

Best for
Seed-Series B B2B SaaS needing strategy through execution

Alicia Hurst is a Brooklyn-based fractional head of product for B2B and B2B2C SaaS teams. Her current offer combines product strategy, prototyping, and work alongside design and engineering; she says she works remotely. She fits a team that needs senior product leadership and clearer implementation decisions. Confirm the growth metric she will own and any in-person sessions directly. Her practice is not a development shop: the client’s engineers retain ownership of the architecture and codebase.

Location
Based in Brooklyn, New York City
Engagement
Confirm scope, capacity, and terms directly
1 linked source

Brian Root

Fractional operator

Best for
Growth-stage companies needing an embedded product executive

Brian Root founded Rooted In Product, which embeds former product executives with decision rights over roadmaps, priorities, teams, and executive cadence. He fits New York growth-stage companies where unclear ownership or founder bottlenecks are keeping retention and revenue initiatives from shipping. Review Rooted In Product and Root’s background.

The provider’s published location information supports the location shown above. Confirm the named project team and any in-person sessions before booking.

Location
Based in New York City
Engagement
Confirm scope, capacity, and terms directly
3 linked sources

How to Choose Fractional Growth Product Managers

Start with the decision you need to make.

Define the metric and the decisions the operator will own. A fractional product manager needs access to roadmap tradeoffs and implementation capacity, not just a recurring advice call.

List the rituals that require participation, the expected weekly commitment, and the engineering, design, and data support already available. Leave time for analysis and execution after meetings.

Ask how the engagement ends: which decisions and artifacts transfer to the permanent team, how experiments remain interpretable, and whether hiring support is included.

If you need to meet in New York City, identify the people, venue, frequency, and travel charges in the proposal. A published base or office and a commitment to attend your working sessions are different things.

Common Questions

Does this guide include providers who only serve New York City remotely?

No. The local selection requires a supported city base or office. Providers elsewhere remain available through the national guides. A locally based practitioner can still deliver work remotely; agree on the working arrangement directly.

How should I use this guide if I need an onsite team?

If you need to meet in New York City, identify the people, venue, frequency, and travel charges in the proposal. A published base or office and a commitment to attend your working sessions are different things.

What should the first conversation establish?

Explain the customer problem, the decisions the provider should own, the implementation resources already available, and how the result will be assessed. Ask for a comparable piece of work and a clear statement of what the engagement excludes.

4 sources

External sources linked in this guide, in first-citation order.

  1. Alicia Hurst
  2. Review Rooted In Product
  3. Root’s background
  4. published location information